Tag: Marketing
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SEO Isn’t Selling Out: It’s the Future of Smart Journalism
There’s a moment in writing—a gear shift, a breath—when the story just clicks. You find your rhythm, your lede lands, your voice locks in. For many of us trained in traditional journalism, that moment feels sacred. And the idea of “writing for SEO” feels like slamming the brakes. It sounds mechanical. Impersonal. Like selling out.…
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The 5 Best Marketing Tools for Small Business Owners (And Why You Should Use Them)
As a small business owner, your time is valuable, your budget is tight, and your success often hinges on getting the word out—fast. Marketing can feel overwhelming, especially when you’re juggling operations, sales, and customer service. That’s where the right marketing tools come in. With the right mix of platforms, you can streamline your marketing,…
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The Best Way to Get More Customers in Mid-Missouri for My Business (Step-by-Step)
If you’re a small business owner in Mid-Missouri—whether you’re in Columbia, Jefferson City, Moberly, or any town in between—you’re probably wondering: “How do I get more customers without wasting time or money?” The good news? You don’t need a huge budget. You just need the right local marketing strategy. This involves understanding your community’s unique…
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Mailchimp Local Business Tutorial: Step-by-Step Email Marketing Guide for Mid-Missouri Entrepreneurs
If you’re a small business owner in Mid-Missouri looking to grow your customer base and increase repeat sales, email marketing is one of the most cost-effective strategies you can use. By leveraging the power of email, you can reach potential customers directly in their inboxes and keep your existing clients engaged with your brand, offering…
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Boost Sales: Email Marketing for Columbia MO Small Businesses
In the heart of Mid-Missouri, small businesses are looking for cost-effective ways to grow and thrive in an increasingly competitive market. Whether you run a boutique in The District, a fitness studio near Grindstone, or a family-owned HVAC company in Jefferson City, one strategy remains underutilized but highly profitable—email marketing. This powerful tool not only…
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Boost Local Search Traffic with Google Tools
If you’re a small business owner in Missouri, your customers are already searching for what you offer — the question is: can they find you online?With the right keyword strategy, they absolutely can. In this blog, we’ll walk you through step-by-step Google Keyword Planner tips that will help you dominate local search, drive traffic, and…
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